Pink Bunnies in Marketing
Tweet If you’re ever looking for an interesting marketing read (besides MarketingSherpa, of course!), check out Robert Cialdini’s books on influence. The two books I’m most familiar with are Yes! 50...
View ArticleMarketing Psychology: The behavioral triggers behind success at Amazon,...
Last year, we interviewed Dan Ariely, Professor of Behavioral Economics, Duke University about his most latest book. In this post, we discuss Ariely's recent article with Wired magazine, in which he...
View ArticleCharles Duhigg on How You Can Use Habit to Influence Customer Behavior
According to Charles Duhigg, best-selling author of The Power of Habit, 40 to 45 percent of what we do every day is a habit. Watch more from his interview at MarketingSherpa Summit 2016 with Courtney...
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